How do you manage your online reputation when everyone is a critic? That’s the question many of our clients are asking us today. The answer is one that requires a shift in the way we think about how we relate with our consumers. It requires that we put down our storytelling marketing methods and think in terms of conversational marketing methods.
If you have found yourself asking this question, don’t worry, you’re not alone. So many of our new clients come to us with a litany of questions around what they should be doing. It seems that on a weekly basis that there’s a new hot trend or a cool application or website that every business “should” be utilizing….One day it’s Facebook, the next it’s Pinterest some days it’s all about Twitter and all the while there’s all this hype around Google+ and that’s just a few of the big hitters in the social media space.
2014 Millennial Mom Report- The best way to reach and connect with Millennial Moms is via their smartphones.
Recently, BabyCenter posted the findings from its 2014 Millennial Mom Report. The key takeaway for marketers: The best way to reach and connect with Millennial Moms is via their smartphones.